Start an ad with AI Writer.
AI Writer develops audio ad directions from a product page or a short brief. You choose the approach and final composition before a new creative is added to your project.
Choose your starting point
| AI Writer option | Use it when | What to prepare |
|---|---|---|
| Landing Page | The product or service already has a public page with useful detail. | A page that clearly describes the offer, audience, benefits, and contact or booking route. |
| Product Brief | You are working from an idea, launch brief, or product description. | A product name and a description that states benefits, audience, proof, tone, and desired action. |
Start from a webpage URL
- Choose AI Writer → Landing Page.
- Paste the page address into Webpage URL. Studio separates an https:// or http:// prefix from the address; click the prefix to change it if needed.
- Leave Language / locale on Auto or choose the intended output language. English and Spanish offer accent choices; Arabic offers dialect choices. Check the generated script and voice against your intended region.
- Click Next and wait while Studio reads the page and drafts approaches.
Use a page you have the right to process. Check the generated copy against the source: AI Writer may infer a persuasive angle, but it cannot establish whether every claim is approved for your campaign.
Start from a product brief
- Choose AI Writer → Product Brief.
- Enter Product name and Product description. Both fields are required in Studio.
- Include the audience, benefits, proof points, tone, and call to action in the description, then click Next.
- Wait for the proposed creative approaches.
The Studio Product Brief dialog uses the browser language as its initial locale. If you need a specific language or accent, make it explicit in the brief and verify the generated result before selection.
Choose an approach and composition
Both starting points lead to the same review flow. AI Writer first presents three approaches with titles, rationales, and campaign tags such as goal, tone, audience, and call to action. Select one and click Next to generate compositions. Customize opens campaign goal, tone, audience, occasion, promotion, call to action, and message/contact controls before that generation step.
The next results show alternative compositions. Expand one to compare voice and track candidates, audition an individual asset or the combined preview, then click Select. Studio adds a new creative with the selected script, voice, music, and initial timing. The source creative remains available.
Review before production
- Check product facts, prices, offers, conditions, links, phone numbers, and required disclosures against approved source material.
- Listen to the selected voice and music in context; adjust any timing or lane level that does not suit the message.
- Inspect the new script for paragraph boundaries and pronunciation, then use Sync & Play for the complete audio.
- Rename the creative so its approach is distinguishable in a project with multiple variants.